Spare Change Agents Post 1

Entertainment |

It’s late Friday afternoon and a few days before launch in the South-of-Market, San Francisco loft offices of iPIN, another young Internet company with millions in venture capital, lots of well-scrubbed 30ish-looking faces, a brand new CEO, and yards of network cables running like ivy between cubes, walls, whiteboards, and cheap carpet. Taped to the office front door is a telltale of startupdom-a recent news brief from The Wall Street Journal that mentions the company’s new and novel Web-based micropayment service, soon to debut. Above it, someone has scrawled in felt pen: “Read about iPIN in the WSJ.”


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